Communication / Promotion

How do you engage your INTERNAL AUDIENCES – i.e. anyone associated with the sports body (members, committees, sponsors, funders, partners)

• Promotional materials (posters, flyers, videos etc.)
• Instruction manuals for instructors/coaches
• Newsletters/social media/webpage
• Photo gallery highlighting engagement
• Reports
• Mailing lists
• Awards/certificates

How do you reach important EXTERNAL AUDIENCES, including new potential members, sponsors, the media, government agencies?

• Association webpage
• Promotional materials
• Press release templates e.g.
• Reports / research
• Database mailing list
• Campaign / advocacy
• Awards/recognition

Use the hashtag #SCforH when engaging in all social media